NGO is the most important serving sector in India. It is the prime mover of Indian society. Well, the concept of NGO and social welfare are not at all new phenomena as India has a long glorious tradition of social service, social reform, and these Voluntary organization that are playing vital role in the socio economic development of this country. Keeping constant updates from micro to macro is very difficult being in the field. It is not providing only food, shelter and clothes for needy persons of the nation with a huge population and employment for million but it is also a source of providing justice for the weaker section of the country. It is the main source of transferring services from rich to poor, healthy to needy and publicly enforcement of efforts in the favour of those who are not able to put their efforts for moving in the country. NGOs have also provided their services in the field of water arrangements, tree plantation. Sanitary/sanitation, sports and are a source of awareness among people.
Whereas there are few NGOs that have been operating without direction, organizational development, good management practices and specific missions. So, now the question arises how to pick up a right NGO for charity.
Well here are the few points which one needs to remember
- Must work for public benefits rather than personal profit: the bulk of funds flowing through NGOs should focus on basic humanitarian assistance and development.
- Concentrate on health conditions: The works like pit drainage, housing, creation of smokeless environment, good drinking water for animals and human beings, regular health checkup camps must be held regularly.
- . Trade and industry promotion: The important problem in the present context is availability of the market for the products of rural enterprises. Therefore, an NGO has a direct link with the government for marketing of the goods. Apart from this, NGO can also go for training the rural youths in fabrication works, wood works, beedi rolling, agarbathi manufacturing, printing press etc.
- Involve in Community Development programs: The community development programs like adoption of villages for development, moral support during flood and famine period, supply of food and drinking water during flood, common well, training programs for the rural youths, housing projects, repair and renovation of houses etc. that satisfy the basic necessities.
Therefore, a sustainable organization is one, which is able to remain in existence for long, delivering the same or better level and quality of service, enduring and withstanding hardships and moving along its declared mission.
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